Primary Insight Expands Coverage in Asia and Europe

New York, April 1, 2010 – Primary Insight, LLC, a global expert network firm headquartered in Manhattan, has grown significantly since its Management Buyout from J.P. Morgan in 2009, including a nearly 50% increase in its client base. Having opened offices in Shanghai and London in 2009, Primary Insight’s coverage of investors with international research interests has spearheaded this growth.
The Shanghai office has tripled in staff since inception, in order to respond to U.S. and UK investors’ growing demand for primary research in Asia. ”Over the past year, PI has experienced a rapid increase in project flow for China and other emerging markets. Demand is coming not only from U.S. and U.K. investors but now also from Asia-based funds domiciled in Hong Kong, Singapore and mainland China”, said David DeRose, Co-founder and Managing Partner at Primary Insight. In addition to phone consultations, the product offerings of PI in China include on-site meetings where investors who travel to Asia are able to meet live with experts across all sectors in major cities including Hong Kong, Beijing, Shanghai, and Taipei.
To handle European demand, Primary Insight recently moved the London office to a larger space at 42 Brook Street, where it is led by Managing Partner and Co-Founder Leighton Thomas. "Having a solid London team in place is essential to our strategy of giving our international clients fast access to the best, most knowledgeable experts throughout Europe”, said Thomas. “We remain committed to reaching investors not only in the UK, but across what we believe is a very under-served market throughout continental Europe."

Michael Mayhew, Chairman of research advisory firm Integrity Research Associates explains, "Globally, Integrity continues to see a proliferation of the use of expert networks into many formerly untapped regions such as Central Europe and Asia. Primary Insight is one player who is successfully executing on this model.”

About Primary Insight

Primary Insight was formed in 2005 and completed a Management Buyout from J.P. Morgan in 2009. J.P. Morgan holds minority interest in the firm and retains a seat on the board. Primary Insight, LLC has a custom approach in providing institutional money managers access to a diverse, global network of experts across all industry sectors. Primary Insight differentiates itself through the delivery of fresh, non-commoditized experts who have had limited exposure to the investor community. Primary Insight emphasizes quality over quantity in order to provide the most appropriate experts for each investor call. The firm currently serves top institutional investors in the US, the UK and globally. Please contact Primary Insight at www.primaryinsight.com.